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Media kit · content creator

Rebeca Sousa

@becabelin

Content, partnerships, metrics, and where I've shown up across media, events, and podcasts.

Foto de Rebeca Sousa

About me

UX/UI designer, instructor, and content creator. I talk about design, international careers, technology, and AI, with a practical, grounded lens. Founder of Menina de UX and Belin Design; Top 1% mentor on ADPList.

My content blends:

  • Quick insights

    What few people tell you about communication.

  • Examples and behind the scenes

    Process, learnings, and references.

  • Opinion with method

    Clarity + argument + application.

Partnerships

I work with brands that value contextual content, perception building, and well-written messaging, not generic sponsored posts.

Formats I create often

  • Reels / short videos (script + recording + editing)
  • Story sequences with narrative and CTA
  • Educational carousels
  • Opinion posts (especially on LinkedIn)

Themes that fit my work

  1. Design (process, aesthetics, decisions, and portfolio)
  2. International career (relocation, adaptation, routine, and learnings)
  3. Technology and digital products
  4. AI in practice (tools, workflows, and creative impact)
  5. Creation behind the scenes and references

Audience

Who the content reaches

Most of the audience is women aged 20 to 40 across Brazil, interested in technology and design.

  • ProfileWomen, 20 to 40
  • WhereBrazil (nationwide)
  • InterestsTechnology and design

Collaborations

Brands and products I've featured in content

So far these have been swaps and partnerships: I get access/product and promote with context, not a generic paid campaign.

  • Alura: Tech and design education
  • Casa do Código: Technical books and learning
  • Notion: Tools and organization

Process

How a partnership works

A simple flow, with alignment before anything goes live.

  1. Kickoff and briefing

    I learn the brand, the goal, and what fits my voice.

  2. Format proposal

    I suggest the fit (Reels, Stories, carousel, LinkedIn…) and timeline.

  3. Production

    Script, shoot/edit, and alignment on what goes live.

  4. Publish and follow-up

    Content goes live and I share what performed.

Partnership formats

What you can book

Base packages to start the conversation. We lock the final scope together.

  • Reels / short video

    Script + recording + editing, with a clear CTA.

  • Story narrative

    A sequence with context, behind the scenes, and direction.

  • Educational carousel

    Feed content with a clear, well-written message.

  • LinkedIn

    Opinion or case-style post, in the tone of the network.

  • Combo

    Two or more formats in one campaign (e.g. Reels + Stories).

Metrics

Instagram

Aug 5 to Oct 4, 2026 · 60 days

Reels views
16K
Viewers
79K

Engagement

  • Likes4.5K
  • Saves1.3K
  • Shares497
  • Comments199
  • Reposts19

10Reels published

LinkedIn

Oct 7, 2025 to Oct 6, 2026 · 365 days

Impressions
674K
Members reached
240K

Reach and community

  • Engagements13.6K
  • Total followers15.8K
  • New followers4.7K

Social media

My main channels are here. I adapt the format on each one, but keep the same essence: clarity, references, and applicable content.

In-person events

Workshops, stage, and meetups

  • Rebeca Sousa speaking at MMMT 2026 by Developer Girls, with the From Figma to Deploy slide behind her.
  • Rebeca Sousa on stage at MMMT 2026, holding a mic and clicker during her talk.
  • Audience watching Rebeca Sousa speak at MMMT 2026 by Developer Girls.
  1. 2026MMMT 2026 · Developer Girls
  2. 2026Workshop de Portfólio com Framer na UNIFOR
  3. 2025SESCOMP
  4. 2025DSGNCWB
  5. 2024Meetup Menina de UX + Alura e FIAP
  6. 2024SESCOMP
  7. 2022SESCOMP
  8. 2022Crie o Impossível

Partnerships

Let's create something together

If your brand aligns with design, career, and tech with depth, reach out. I will reply with formats, timeline, and ideas.